CASE STUDY 11 / 12 — IDENTITY / GRAPHIC DESIGN
Gulan Mall: AFlexible Identity
Identity system — Wordmark, symbol, and application
THE WORK
A compact identity study for Gulan Mall, built around a bold wordmark and a simple graphic symbol. The system is direct, legible, and designed to hold its shape across the main brand applications.
APPROACH
Strong typography, a clear mark, and a limited colour system.
SELECTED FRAMES
